Forum marketing has more advantages than what you might think it has. Learning what some of these things are, and more, will help boost your marketing and overall business results. If you have not been marketing in forums then you might have missed some good business opportunities. These considerations are so straightforward and out in the open that you may never think of them or notice.
Of course there are some pages that are vitally important to take note of before beginning your marketing. One of which is the TOS or 'terms of service' page. This is where you'll find out what's acceptable so you can enjoy a long and profitable relationship with the site. If you manage to violate the terms of service for a forum you run the risk of being banned from that site permanently. It doesn't matter to them if you've read the TOS or not. Part of your responsibility is to know about them so that you do not violate them. There are generally deep feelings about it on behalf of site owners and moderators. Anything else they may have in terms of guidelines and policies should be read and followed.
Forum marketing requires building relationships before you find more information can really get started. Think of it as solidifying your network. This time you should focus on the relationships and not the networks (or click this hopes for profit). If people feel like they know you; they'll be more confident about doing business with you. You should make all your plans with this in mind. If you're wondering how to develop relationships in forums, think about familiarity. You have to be there and contribute on the forums regularly if you really want to build a serious presence.
Any time you join a forum, you have control over your own persona or browse this site how people view you. You can develop the character that you want to portray. But do not get crazy with this because you cannot predict the future. If you have a strong personality, then for example you can tone it down from the beginning and keep it that way. Not everyone has the strong personality that you might have. But everything hinges on how well others see you. According to your subject matter, you may want to remain in the background only. So consider your goals and how this all comes into play.
So, understand that social marketing and forum marketing are somewhat alike. And it is easy to see that forum marketing is just another type of social marketing. They are both tied into relationship marketing, which you should learn about.